Vote for Kelowna

January 18, 2010 by Scott Davis · Comments 

Monopoly is a board game published by Parker Brothers, a subsidiary of Hasbro. The game is named after the economic concept of monopoly, the domination of a market by a single entity.
Monopoly is the most commercially-successful board game in United States history, with 485 million players worldwide
According to Hasbro, since Charles Darrow patented the game in 1935, approximately 750 million people have played the game, making it “the most played (commercial) board game in the world

Do not pass ‘Go,’ do not collect $200, and do not ignore the chance to get Kelowna onto a new edition of the board game Monopoly. This is the advice the City and Kelowna Tourism should be shouting out to everyone in Kelowna — to fill the squares on an updated Canadian version

And it’s seems that we are not alone on this matter

London Ontario:
Vancouver:
Thunder Bay:
Medicine hat:
Kamloops: (should be some rivalry here :)
Chatham-Kent: (I do not know where this place is ?)

The 20 winning communities will be those with the most votes cast at http://www.monopolyvote.ca
The No. 1 community will occupy the high-end real estate of the Boardwalk space on the traditional game.
Others will be named to lesser-value spaces also based on votes. Consumers have until Feb. 7 to register and cast votes for their favourite three communities. One vote is allowed each day for three communities.
Two “wild card” squares on the board will be filled by two other communities nominated and voted on between Feb. 8 through Feb. 21.
The Canadian version of the classic game, which has sold more than 250 million copies, will be launched this summer.

This recent article in Kelowna.com http://www.kelowna.com/2010/01/16/could-kelowna-be-the-next-boardwalk-you-can-help-decide/ had a few local officals make comments

As Robert Fine of the Economic Development Commission put it, this city deserves its moment in the sun, or as the case may be, on the Hasbro assembly line.
“Kelowna is known across Canada for its lake views, wineries, and talented people — it’s about recognition and we are recognized as a place of significance,” he said.

Catherine Frechette of Tourism Kelowna had a similar take, pointing out a business case for board game supremacy.
“Securing a spot for Kelowna on the Canadian Monopoly game board would positively contribute to Kelowna’s intrigue as a quintessential Canadian tourism destination.
Building intrigue and credibility as a travel hot spot happens through so many avenues, and being on the Monopoly game board would sure be one of them,” Frechette said.

vote-for-kelowna-fanpage-icon

Vote for Kelowna

But are we taking real action?
(a Few Social suggestions and challenges)

I would like to ask all the media to step up and get involved.
A true community social show of support
.

Online: Kelowna.com and Castanet.net to take down a few of its rotating $$ ad’s and add a vote Kelowna banner

Newspapers: Daily Courier, Capital News banner Ad on the bottom of the front page

Radio Stations: Announce daily morning and evening drive times to remember to vote when you get to work or get home.

TV: Announce at the end of each evening News broadcast did you vote for Kelowna today

Twitters: Get on the band wagon

Facebook Fans: Become a fan of voteforkelowna and spread the word.

Why just have Kelowna added to the board game. Lets make it #1

About Scott Davis
Scott offers Social Media, Marketing & Insight consultation with an emphasis on integrating new and emerging technology into business development.

  • Thank you for being a Fan of Vote for Kelowna.
    But it seems like we are going backwards not up, at this rate we Kelowna may not even show up on the dice let alone the Monopoly board.

    We need you to be the start of the advocate team!!
    Promoting that you are a Fan, updating your status and letting your network of friends know that you voted today and ask if they did?

    Here is a list of things you may be able to help to do also if you can, or know someone who can.

    Seven things Kelowna could/should do if it wants to win.

    1/ Find all the big employers in town and ask them to ask their employees to vote each day
    eg City of Kelowna, Hospitals, Schools

    2/ Encourage pupils at schools, colleges and the university to vote

    3/ Tourism Kelowna should be communicating with all their cultural/tourist assents and connections to vote. (Same should apply to Kelowna Chamber, Downtown Kelowna and Ostec/Oric

    4/ Other big groups like Realtors who benefit from exposure to Kelowna could act as a group and vote daily.

    5/ Key sites like Kelowna.com and Castanet.net need to keep a banner front and centre and report on progress day by day

    6/ Radio Stations need to help and keep reporting on it and asking people to vote daily.

    7/ Publicize it at Rocket games and other social gatherings

    None of these things are hard. It just takes a few people to get off the fence and commit and then repeat daily.

    Lets make Kelowna #1
blog comments powered by Disqus